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Composing music for TikTok videos requires a deep understanding of the platform and its target audience. TikTok is known for its short, entertaining videos, which are often created by teenagers and young adults. Therefore, it is important to compose music that appeals to this target group and grabs their attention. Most successful Tik Tokers produce their sounds in a recording studio or have them post-produced.
A good way to compose music for TikTok videos is to follow the current trends and genres that are popular on the platform. These include pop, hip-hop, dance and electronic music. It is also important that the music has a strong beat and a catchy chorus so that viewers keep the song in mind and associate it with the video.
Another important factor when composing music for TikTok videos is length. TikTok videos are usually very short, so it is important to compose music that fits into this short time frame and still tells a complete story.
Good preparation and clear agreements help in any case to achieve a professional sound. It is also important to take the time a song or an album needs to be released for eternity in this "digital" world.